Colin Puckett is Head of Seller Marketing for Amazon Business, responsible for strategy and programmes that help prospective, new and existing sellers take advantage of the tools, features, and sales opportunities stemming from Amazon’s expansion into B2B and the growing population of business buyers on the marketplace.
A member of the original launch team, he leads the strategic direction of all seller-facing marketing channels, and is especially focused on increasing programme awareness through demand generation, field marketing and industry engagement opportunities. Prior to joining Amazon, Colin spent over a decade in the industrial manufacturing and distribution spaces, most recently in the global engine and power generation industry.
