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How To… Create the missing link

Michelle Sturman - 23 February 2018

How To… Social selling in action

Assistant Editor - 29 March 2017

The concept of a social selling strategy in your company may well be broadly accepted by your sales representatives, but the practicalities of implementation often work a bit differently. Sales representatives often have a modus...

How To… Social selling demystified

Assistant Editor - 28 February 2017

Let’s set the scene. Originally understood as 2.0 forums or enhanced address books, social networks have blossomed into media or even metamedia. Their aim is to attract content – and lots of it. They...

Officeworks social media under the microscope

Michelle Sturman - 17 September 2015

Seven cringeworthy crimes LinkedIn users make

Michelle Sturman - 13 April 2015

Meet Joan, the Office Choice brand ambassador

Steve Hilleard - 2 May 2014

Highlands Group links in with dealers

Andy Braithwaite - 14 March 2012

Podcast: The North American Office Products Awards are back!

Andy Braithwaite - 18 June 2021

After a break in 2020, OPI is delighted to confirm that the 2021 North American Office Products Awards (NAOPA) will take place during Industry...

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OPI is the global business supplies industry's go-to hub for essential resources, news, analysis, information and networking. A trusted name since 1991, OPI delivers business-critical information through OPI and Independent Dealer magazines, apps, website, events and resources such as industry research, marketing, executive search and dealer sales training.

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