Saturday, 26 September, 2020
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Big Interview: Sprinkling fairy dust

Established in 2010, dealer services provider Nectere was initially somewhat derided as a last-ditch attempt for failing dealers in the UK to survive. Eight years on and the critics have been silenced, acknowledging and...

Piranha Business – Light. Key Insights Into The Appeal Of Amazon Business

In June 2017, Martin Wilde Associates (MWA) and OPI published “Piranha Business”, the first in-depth study of Amazon Business OP customers in the US. This 200-page report was based on 400 interviews with B2B end-users who...

Piranha Business: Investigating the appeal of Amazon Business

A New Research Study By Martin Wilde Associates and OPI Back in the summer of 2014, Martin Wilde Associates (MWA) and OPI published “Swimming With Piranha”, a market research report investigating the use of Amazon...

How To… Protect your reputation

Social media is a great way to market your company, but it can also have a significant impact on your brand's reputation. As Warren Buffet famously said: "It takes 20 years to build a...

Big Read

Podcast: ISSA’s Dianna Steinbach talks about the importance of and opportunities...

This week’s episode of OPI’s podcast, OPI Talk, is all about health and hygiene in the workplace, a topic that has never been more important. How can...