XPD green mailer proves a hit

 

11 October 2006 — Middlesex (UK): XPD, the parent company of dealer groups Officepoint and OfficeStar, has reported a strong response to its first-ever environmental mailer.

 

The eight page mailer is printed on recycled paper using vegetable-based inks and features only recycled, partly recycled and environmentally friendly products.

 

Graham Rogers, tactical marketing manager, said: "We are thrilled with the response from dealers. The take-up rate of this mailer is double that experienced in the same period last year."