New OPI research looks at channel opportunities in the UK

OPI, in partnership with Martin Wilde Associates, is pleased to announce the forthcoming publication of a prospect guide that will focus on new sales channels for vendors and wholesale distributors supplying the UK business products industry.

OPI, in partnership with Martin Wilde Associates, is pleased to announce the forthcoming publication of a prospect guide that will focus on new sales channels for vendors and wholesale distributors supplying the UK business products industry.

Many OP suppliers serving the UK market are finding that not only is demand for their ‘traditional’ products in decline, but that the channels they have historically relied upon to get these products to market are also shrinking.

Furthermore, some vendors are reporting that if they attempt to diversify into new product areas, these ‘traditional’ channels are often unable – or unwilling – to accommodate these new ranges. As a result, many vendors are now actively looking for ‘new’ channels for their historic and new product ranges.

In response to these challenges, OPI’s Where To Now? report will act as a prospect guide to inspire vendors to identify outlets for the products that are most aligned with their business strategies.

To be published in September/October 2020, Where To Now? will – among other things – profile 30 ‘new’ distributors that vendors selling to the UK market can review as part of their ongoing business development plans.

For more details and information about how to take advantage of an early bird price, please click here.

London, UK