This year’s Advantage Business Conference (ABC), the 17th ABC event for US wholesaler SP Richards (SPR), kicked off in Las Vegas this morning.
Independent dealers from around the US have congregated at the phenomenal MGM Grand to learn – over the next few days of seminars, workshops and networking opportunities – about how to keep up with the changes that the business supplies sector is facing right now.
On Wednesday they will have the opportunity to speak to vendors, existing and new, at the Business Solutions Expo. Wednesday is also NAOPA day, when all the winners of the North American Office Products Awards will be announced.
This morning’s opening general session saw Jim O’Brien, SPR’s SVP of Marketing, taking to the stage, setting the scene for the event and talking about this year’s theme, Ignite.
This was followed by keynote speaker Jeremy Gutsche, the brains behind Trendhunter.com, who inspired the ABC audience with his powerful presentation on how to use methodical innovation to generate ideas and kick-start creativity during times of change.
We will bring you more information on opi.net as this year’s ABC unfolds in Las Vegas.
