Rapid continues Spanish push

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After pulling its Spanish distribution in-house and establishing a specialist office at the beginning of the year, Isaberg Rapid is to expand further in the country.

The firm is targeting growth with the introduction of a team of sales representatives to cover the market on a national level.

Rapid VP of office products Peter Cerny told OPI that the company was concentrating on its ‘back-to-office 2004’ campaign which includes the introduction of Rapid’s SOON range to the Spanish market.

Madrid (SPN)