New Dymo campaign set for launch


15 October 2004 – Uxbridge (UK): Dymo’s latest LabelWriter campaign gets underway on UK television on Monday evening.

Recalling the success of the previous campaign, Esselte UK’s managing director Mike Patterson said: "We received 3000 visitors to our web site within 20 minutes of the advert appearing. During the first week we had 50,000 visitors to the DYMO web site and over half a million pages were opened."