IM helps resellers boost sales

31 May 2005 – Brussels (BEL): Ingram Micro (IM) Europe has revealed details of a new pan-European marketing programme that is supported by key software vendors including Microsoft, Symantec, Adobe, McAfee, Business Objects and Quark.

The ‘June Software Month’ campaign, which will take place across 14 European countries, is designed to help IM resellers increase software sales opportunities through local marketing activities and promotional bundles.