18 May 2006 – Paris (FRA): Magnus Nicolin, former CEO of Esselte, has joined Newell Rubbermaid as interim leader of its global fine writing division, Sanford, in a consulting capacity.
Nicolin told OPI: "I will be in this position as long as it takes to turn Sanford into a fast growing and successful writing business. It’s a perfect company with enormous potential."
In November Newell Rubbermaid acquired label-writing brand Dymo from Esselte for approximately $730 million.
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