“Fashion” top priority when buying school supplies

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26 July 2006 — Framingham (MA): A Geared 4 School teen survey commissioned by Staples in June has that revealed fashion dominates the purchasing of back to school supplies.

The survey polled 1,000 students aged between 12 and 17. Of the students polled, 75 percent think purchasing supplies in the latest colours and styles is important while just over a third admitted that style and colour are their main priorities when buying their school supplies.