A rosy response to Rethink Pink


14 November 2006 — London (UK): The third annual Rethink Pink marketing to women conference achieved a record 75 percent approval rating from attendees.

The conference, which took place last week in Covent Garden, featured a keynote address from the US journalist and author of The Power of the Purse, Fara Warner.


The Rethink Pink Marketing to Women Award was won by the Your M&S/Breakthrough Breast Cancer campaign. Sheila’s Wheels insurance took second place and The Madrid Fashion Show banning of size zero models came third.