13 October 2004 – Zurich (CH): Peach International has announced some changes to its European marketing team. Nils Becker-Birck will be leaving his position as marketing manager at the end of November to seek a new marketing role within the UK.
Having recently relocated from Zurich to London to support Peach’s UK activities, Becker-Birck played an instrumental role in launching more than 100 new Peach products and helped establish sales throughout most of Europe.
Becker-Birck is being replaced by Bernhard Schmid who has a background in retail business and product management, an area where Peach is looking to increase its share of global retail shelf space.
Note: Becker-Birck can be contacted at nils@becker-birck.co.uk