Sunday, 28 November, 2021

The State of the OP Industry Report 2019-20

Order your copy here Once again, the last 12 months have seen the global office products (OP) industry continue to change substantially: Overall demand for traditional OP has been in long term decline in many countries:...

OPI and MWA publish Boiling the Frog – Revisited

OPI and Martin Wilde Associates (MWA) have published a new market research report that investigates the changing demands within the OP industry. First launched in 2012, the original landmark publication Boiling the Frog: The OP Industry’s...

The State of the OP Industry Report 2018-19

Once again, the last 12 months have seen the global office products (OP) industry continue to change substantially: Despite economic recovery being established in most markets, overall demand for traditional OP is steady at best,...

Boiling the Frog: Revisited

Boiling the Frog: Table Of Contents There’s an urban myth which says that if a frog is placed in a saucepan of boiling water, it will jump out, but if it is placed in cold...

The State of the OP Industry Report 2017-18

Once again, the last 12 months have seen the global office products (OP) industry continue to change substantially: Despite economic recovery being established in most markets, overall demand for traditional OP is steady at best,...

Piranha Business – Light. Key Insights Into The Appeal Of Amazon Business

In June 2017, Martin Wilde Associates (MWA) and OPI published “Piranha Business”, the first in-depth study of Amazon Business OP customers in the US. This 200-page report was based on 400 interviews with B2B end-users who...

Piranha Business: Investigating the appeal of Amazon Business

A New Research Study By Martin Wilde Associates and OPI Back in the summer of 2014, Martin Wilde Associates (MWA) and OPI published “Swimming With Piranha”, a market research report investigating the use of Amazon...

Big Read

Podcast: AF International’s green story

Desktop and surfaces cleaning specialist AF International believes that its longstanding commitment to the environment is its ‘best-kept secret’. In this episode of OPI Talk,...