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		<item>

<title>Eastern Europe</title>

<link>http://www.opi.net/articles/features/eastern_europe</link>

<author>Adam Morris</author>

<description>It has required perseverance, positioning and purpose for Esselte to be succesful in Eastern Europe</description>

<guid>http://www.opi.net/articles/features/eastern_europe</guid>

</item> <item>

<title>Hot Topic: Trade associations</title>

<link>http://www.opi.net/articles/features/hot_topic_july_2008</link>

<author>Adam Morris</author>

<description>Cumbersome trade bodies or agile vehicles that grease the wheels of the OP industry?</description>

<guid>http://www.opi.net/articles/features/hot_topic_july_2008</guid>

</item> <item>

<title>Big Interview - Theo Paphitis</title>

<link>http://www.opi.net/articles/features/big_interview_july_2008</link>

<author>Adam Morris</author>

<description>Ryman's charismatic Chairman explains why he loves office products</description>

<guid>http://www.opi.net/articles/features/big_interview_july_2008</guid>

</item> <item>

<title>Green consumer</title>

<link>http://www.opi.net/articles/features/green_consumer_july_2008</link>

<author>Adam Morris</author>

<description>Rita Lübbe explains how to use the 'green' trend to full advantage with superior consumer positioning and communication</description>

<guid>http://www.opi.net/articles/features/green_consumer_july_2008</guid>

</item> <item>

<title>Healthy, safe and secure</title>

<link>http://www.opi.net/articles/features/sector_analysis_july_2008</link>

<author>Adam Morris</author>

<description>Why do many people use other people's office equipment without taking basic hygiene precautions?</description>

<guid>http://www.opi.net/articles/features/sector_analysis_july_2008</guid>

</item> <item>

<title>Riding the rumour mill</title>

<link>http://www.opi.net/articles/sponsored_feature/editors_comment_july_2008</link>

<author>Adam Morris</author>

<description>The rumour mill at OPI has been spinning so hard this month we were worried at one stage that it might roll off and hurt somebody.</description>

<guid>http://www.opi.net/articles/sponsored_feature/editors_comment_july_2008</guid>

</item> <item>

<title>Personal view</title>

<link>http://www.opi.net/articles/opi_forum/personal_view_july_2008</link>

<author>Adam Morris</author>

<description>Horst-Werner Maier-Hunke</description>

<guid>http://www.opi.net/articles/opi_forum/personal_view_july_2008</guid>

</item> <item>

<title>Mergers and Acquisitions</title>

<link>http://www.opi.net/articles/opi_forum/m_and_a_july_2008</link>

<author>Adam Morris</author>

<description>Company activity over the last month.</description>

<guid>http://www.opi.net/articles/opi_forum/m_and_a_july_2008</guid>

</item> <item>

<title>30-to-1</title>

<link>http://www.opi.net/articles/opi_forum/30-to-1_july_2008</link>

<author>Adam Morris</author>

<description>Sándor Erdélyi, Ápisz-BudaPiért Zrt.</description>

<guid>http://www.opi.net/articles/opi_forum/30-to-1_july_2008</guid>

</item> <item>

<title>Green matters</title>

<link>http://www.opi.net/articles/news/green_matters_july_2008</link>

<author>Adam Morris</author>

<description>OPI focuses on sustainability, the environment and the latest news shaping the green agenda within the office products industry.</description>

<guid>http://www.opi.net/articles/news/green_matters_july_2008</guid>

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